“L” is for Life Long Learning

“Anyone who stops learning is old, whether at twenty or eighty.  Anyone who keeps learning stays young.” – Henry Ford………………… I wasn’t thinking when I received my Certificate to become a personal trainer.  I thought I knew enough to start my own fitness business, but what I soon realised was I didn’t know enough about…

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“K” is for Keeping Clients to Create Wealth

“You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back.” – Alexander Turney Stewart ………….. The value of the repeat client created the wealth of this nineteenth century Department Store magnate.  His policy of looking after the customer so they would come…

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“J” is for July to June

“The majority of men meet with failure because of their lack of persistence in creating new plans to take the place of those which fail.” – Napoleon Hill ………………….. Is your business plan failing to deliver as you work like a Trojan from tax return to tax return? If you’re struggling from one financial year…

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“I” is for Integrity

“In looking for people to hire, you look for three qualities: integrity, intelligence, and energy. And if they don’t have the first, the other two will kill you.” — Warren Buffet……. Integrity: Honesty; uprightness The condition of being whole An abstract quality that if missing can cripple your business. Are you sending mixed messages to…

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“H” is for Help

“You must learn from the mistakes of others. You can’t possibly live long enough to make them all yourself.” – Sam Levenson………. Discovering a quote relating to why you need a business mentor was far more difficult than finding one as to why you should be a mentor. I should have quoted Luke Elin from…

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“G” is for Goal Setting

“One day Alice came to a fork in the road and saw a Cheshire cat in a tree. ‘Which road do I take?’ she asked. ‘Where do you want to go?’ was his response. ‘I don’t know,’ Alice answered. ‘Then,’ said the cat, ‘it doesn’t matter.’”  Lewis Carroll, From Alice in Wonderland…………. Search for “goal…

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“F” is for Financing Your Business

“Damn, this personal training business is hard!” – small business owners around the world. Putting aside the need for clients at present, let’s go back a step and see how your personal training business is financed.  This is covered in Week Eleven of the Fit Business Book and weeks five and eleven of the Fit…

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“E” is for Enthusiasm

“Enthusiasm releases the drive to carry you over obstacles and adds significance to all you do”. –  Norman Vincent Peale Being passionate about your health business is an internal mechanism that drives you while being enthusiastic about your fitness business is how you display your passion to the world. You will not wake at four-thirty…

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“D” is for Definitiveness of Purpose

“Singleness of purpose is essential for success, no matter what one’s idea of the definition of success.” – Napoleon Hill. The majority of people drift through life without a thought of where they are going or what they would like to do.  You on the other hand have decided to begin in business, but not…

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“C” is for Commitment

“Most people fail, not because of a lack of desire, but, because of a lack of commitment.” – Vince Lombardi. “C” could just as easily stand for challenges and though many of us would prefer to live without them life would be pretty mundane if it was so.  In business though you can’t side step…

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