“F” is for Fun

Sometimes being in business feels like a drag.  There are other things you’d rather be doing, like going out with your mates, or catching up with your wife.  Many times you stop and ask yourself, “Why am I doing this?”.  It is at these moments you can answer …. Transcript If you have just completed…

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“E” is for Empire Building

Most of us have read “Cashflow Quadrant” by Robert Kiyosaki and are familiar with his concept of growth from employee to investor.  If you aren’t familiar then do yourself a favour and put in on your must read list, followed by “THe E-Myth revisited”.  This post gives an overview of the importance of these two…

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“D” is for Discipline

In business, you have a graduation of choices between doing nothing and developing systems.  This week we look at the “D”s of doing business.

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“Y” is for Your Management Choice

“Most teams aren’t teams at all but merely collections of individual relationships with the boss.  Each individual vying with the others for power, prestige and position.” – Douglas McGregor……………. Management theory is not taught much these days so it is of little wonder that mentioning Theory X and Theory Y to Personal Trainers will elicit…

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“X” is for Where You Are Today

“Any business owner can tell you that if their company isn’t performing profitably and up to standards, one of two things will happen: either you make changes to improve its efficiency, or a competitor will drive you out of business. Market forces have a way of cutting to the chase rather quickly.” – J. B.…

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“W” is for Wasting Time

“There is no good way to waste your time.  Wasting time is wasting time.” – Helen Mirren Are you repeatedly making the same mistakes over and over again?  You can’t afford to repeatedly make the same mistakes when you are developing a strong, viable business.  It’s like you are treading water in the rapids.  What…

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“V” is for Value Added

“Price is what you pay.  Value is what you get.”  – Warren Buffett How can you be sure that your competition will never poach your hard-earned clients from you?  How can you deal with the response, “You’re too expensive!” To begin with never lower your price because as a professional you are competing on service…

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“T” is for Thinking Accurately

“Fast is fine, but accuracy is everything.” – Xenophon Do you know what it is you do in your business? Imagine you are at a party and someone asks “What do you do?” Does your answer leave them with a vague perception of your business? If you answer “I’m a personal trainer” then you have…

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“K” is for Keeping Clients to Create Wealth

“You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back.” – Alexander Turney Stewart ………….. The value of the repeat client created the wealth of this nineteenth century Department Store magnate.  His policy of looking after the customer so they would come…

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