“F” is for Fun

Sometimes being in business feels like a drag.  There are other things you’d rather be doing, like going out with your mates, or catching up with your wife.  Many times you stop and ask yourself, “Why am I doing this?”.  It is at these moments you can answer …. Transcript If you have just completed…

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“D” is for Discipline

In business, you have a graduation of choices between doing nothing and developing systems.  This week we look at the “D”s of doing business.

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“C” is for Capturing Clients

One of the scariest things when you graduate from Fitness College is the prospect of having to go out to create your own income.  What can you do if you have very little money to start making people notice you?

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“B” is for Break Even

You have just finished your Personal Training course and now you on your way to starting your fitness business.  What should you consider before commencing?

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“O” is for Opportunity

“One secret of success in life is for a man to be ready for his opportunity when it comes.” – Benjamin Disraeli ……………………………………… How do you recognise an opportunity if it presents itself? Benjamin Disraeli considers opportunity as one reason people succeed in life (and business) and they should be ready when it comes.  Over…

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“N” is for Niche

“Very narrow areas of expertise can be very productive. Develop your own profile. Develop your own niche.” – Leigh Steinberg …………………… If you have ever seen the film Jerry Maguire, then you will know of Leigh Steinberg.  The Jerry Maguire character was based on real-life Leigh Steinberg who, as a sports agent, decided to represent…

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“L” is for Life Long Learning

“Anyone who stops learning is old, whether at twenty or eighty.  Anyone who keeps learning stays young.” – Henry Ford………………… I wasn’t thinking when I received my Certificate to become a personal trainer.  I thought I knew enough to start my own fitness business, but what I soon realised was I didn’t know enough about…

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“I” is for Integrity

“In looking for people to hire, you look for three qualities: integrity, intelligence, and energy. And if they don’t have the first, the other two will kill you.” — Warren Buffet……. Integrity: Honesty; uprightness The condition of being whole An abstract quality that if missing can cripple your business. Are you sending mixed messages to…

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“H” is for Help

“You must learn from the mistakes of others. You can’t possibly live long enough to make them all yourself.” – Sam Levenson………. Discovering a quote relating to why you need a business mentor was far more difficult than finding one as to why you should be a mentor. I should have quoted Luke Elin from…

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“G” is for Goal Setting

“One day Alice came to a fork in the road and saw a Cheshire cat in a tree. ‘Which road do I take?’ she asked. ‘Where do you want to go?’ was his response. ‘I don’t know,’ Alice answered. ‘Then,’ said the cat, ‘it doesn’t matter.’”  Lewis Carroll, From Alice in Wonderland…………. Search for “goal…

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